James Hoffman
James Hoffman

Scottish singer/songwriter James Hoffman first started creating a buzz when he posted a clip of what is now his debut single ‘We Grow Old’ to his Instagram in August 2018.

The video caught the attention of London-based talent agency director Lauren Wyper whose company, Phoenix now manage the up and coming artist.

Since then the 23-year-old Edinburgh born musician has been working with producer Tylr Rdyr at Universal Music Publishing Group on his first two full-production tracks ‘Phoenix’ and ‘Low’. Tyrl has previously worked with Camden Cox, TS Graye and Sakima. In 2018 his work amassed over 1m streams.

As well as building his own dedicated following on social media, James has been successfully growing his fan base by gigging in various venues around London and Glasgow, and will soon perform his first headline show in Edinburgh.

Performing for clothing brand Altiir at London Fashion week in September was a highlight of 2018 for James. He also launched Wolf & Badger Live Lounge in October by recording a performance of ‘We Grow Old’ for the global online marketplace. James was chosen to record the first live session for Wolf & Badger, who want to support up and coming artists.

As a gay musician James wants his music to be inclusive and has never shied away from using pronouns in his writing. His sound has been compared to both Sam Smith and Years and Years singer Olly Alexander. His powerful voice and heartfelt vocals create a raw and emotive mix that is heavily identified with by a contemporary audience.

Citing Adele and Amy Whinehouse as his major influences, James enjoys the acoustic stripped-back raw sound of performing but is excited to continue working in the studio this year recording his blend of new wave soul and synth pop with the aim of locking down a distribution deal in 2019.

The singer/songwriter always had a passion for writing and performing whilst growing up but his drive was re-ignited in 2016 when he entered the music to one of the first tracks he penned, ‘Kirsty’s song’. into Future Music Management song contest. The track, recorded for a friend who had recently lost a parent, won first in the Scottish tier of the competition, and then the North East tier, before ranking 8th overall in the UK. At this point James began taking to the open-mic scene covering some of his favourite songs and building his confidence before seriously putting pen to paper again.

After a whirlwind 2018, James is looking forward to concentrating on his music full-time and is feeling empowered by the love and support he is receiving from his team, his friends and his family. He’s always looking for new opportunities to grow as an artist and share his music, and is excited for whatever comes next.

Advance tickets £10 stbf. Over 18 only.